Diddywill be launching his brand new perfume 3AM by Sean Jean on May 6th via Macys. Today, he decides to premiere the NSFW commercial for 3AM, which also stars his girlfriend Cassie. The clip is directed by Nabil and features Diddy and Cassie getting naked.
This is what Diddy said about the commercial:
"The concept for the video represents one of the things that 3 a.m. is for me. It’s a very one-on-one time. It’s a time to have fun and push the envelope a little bit. It’s definitely an hour where you would find yourself with a young lady. Anything can happen at 3 a.m., and in the video, you see a fantasy that’s in my head of what happened that night".
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